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  • Associate Professor Claire Lambert

    Associate Professor Claire Lambert

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  • Google Scholar
    https://scholar.google.com/citations?user=mHSRSn0AAAAJ&hl=en
  • Google Scholar
  • ResearchGate
    https://www.researchgate.net/profile/Claire_Lambert4
  • ResearchGate
  • LinkedIn Profile
    https://www.linkedin.com/in/claire-lambert-ph-d-6a119013/
  • LinkedIn Profile

Associate Professor Claire Lambert

Associate Professor Claire Lambert is the Associate Dean, Teaching and Learning in the School of Business and Law.

Key Research Areas

  • Graduate employability, career development learning and professional identity development
  • Retailing
  • Food marketing and child consumers
  • Online brand community consumer behaviour
  • Customer engagement
  • Franchising
  • Consumer behavior

Biography

Claire earned her PhD from the University of Western Australia, where she also completed her undergraduate studies with honours. Before transitioning into academia, she accumulated over 20 years of industry experience in marketing, sales, and management roles, working with national and international companies such as McDonald’s, Coles Group, and Newell Rubbermaid.

While serving as WA State Sales Manager, Claire began lecturing at ECU on a sessional basis, later becoming a full-time lecturer in 2011. She maintains strong industry connections and is a Certified Practicing Marketer with the Australian Marketing Institute (AMI).

Claire has extensive experience in teaching both undergraduate and postgraduate courses and has played a key role in curriculum development. She is committed to enhancing teaching and learning outcomes, continuously driving improvements in teaching practices and student experiences. Her research interests focus on career development and supporting smooth transitions for graduates into the workforce.

Her exceptional contributions to student learning have earned her numerous accolades, including a National Award for University Teaching and several Vice Chancellor Staff Excellence Awards.

Awards and recognition
  • 2023 - Citations for Outstanding Contributions to Student Learning, International Entrepreneurial Partnerships Program Team, School of Business and Law, Vice-Chancellor Staff Excellence Award.
  • 2023 - Outstanding Commitment to Aboriginal and Torres Strait Islander Advancement,National Indigenous Business Summer School WA (NIBSSWA) Organising Committee, School of Business and Law, Vice-Chancellor Staff Excellence Award.
  • 2021 – Innovative Teaching and Learning Practice Award, School of Business and Law Dean Award.
  • 2021 – Citation of Outstanding Contribution to Student Learning, Australian Awards for University Teaching [AAUT]
  • 2020 – Citation for Outstanding Contribution to Student Learning, Vice-Chancellor Staff Excellence Award.
  • 2020 – Business Services Discipline Award, School of Business and Law Dean Award.
  • 2017 – Acciate Dean Teaching and Learning Award for impact on Teaching, School of Business and Law Dean Award.
  • 2014 – Faculty Service Dean Award, School of Business and Law Dean Award.

Professional associations
  • Australia New Zealand Marketing Academy
  • Australian Institute of Marketing
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